| 1. | Perceived Risk in Service Consumption – a C2C Perspective | 780 | 196 |
| 2. | Responding to Fluctuating Demand for Healthcare Services | 377 | 6 |
| 3. | Managing Patient-to-patient Interaction: the Waiting Room Experience | 371 | 1535 |
| 4. | When Luxury Hides Itself: Unveiling the Meaning Arab Women Attach to Luxury | 371 | 29 |
| 5. | Exploring the Meaning of ‘Communitas’ in Tourism and Leisure | 369 | 3 |
| 6. | Managing customer-to-customer interaction
(CCI) – insights from the frontline | 336 | 513 |
| 7. | Demand Forecasting and Capacity Management | 313 | 5 |
| 8. | Customer-to-Customer Interaction (CCI) in Tourism – a Customer Diversity Perspective | 293 | 95 |
| 9. | New Directions for Customer-to-Customer Interaction Research | 277 | 239 |
| 10. | Capacity Management in Healthcare Services | 277 | 8 |
| 11. | Incorporating Research into Teaching: How & Why | 259 | 31 |
| 12. | Customer-to-Customer Interaction (CCI): a Cross-cultural Perspective | 257 | 148 |
| 13. | Customer-to-Customer Interaction (CCI) Through the Lens of Social Diversity | 256 | 59 |
| 14. | Other Customer Age: Exploring Customer Age-difference Related CCI | 245 | 76 |
| 15. | The Challenge of Globalisation for Managing Service Encounters | 240 | 130 |
| 16. | A Customer Diversity Perspective on Customer-to-Customer Interaction (CCI) | 238 | 13 |
| 17. | Customer-to-Customer Interaction (CCI): an Employee-based Perspective | 231 | 1170 |
| 18. | What goes on between customers? A cross-industry study of customer-to-customer interaction | 218 | 578 |
| 19. | Managing Patient Misbehaviour in Healthcare Services | 215 | |
| 20. | Customer-to-customer interactions in service | 212 | 4 |
| 21. | The Self-care Approach to Healthcare | 199 | 6 |
| 22. | More Than a Wallet: Serving the Older Consumer | 190 | 6 |
| 23. | Patient Aggression in Healthcare Services | 189 | 2 |
| 24. | Customer (dis)similarity explored | 176 | 6 |
| 25. | Rejuvenating the services marketing curriculum: a customer-to-customer interaction (CCI) perspective | 171 | 14 |
| 26. | We rarely consume alone | 164 | |
| 27. | Looking at customer-to-customer interaction (CCI) through the eyes of employees | 138 | |
| 28. | The future of research on customer-to-customer interaction (CCI) | 133 | |
| 29. | ‘Consumption as Work’ - Questioning the Meaning of ‘Retirement’ in the Self-Service Economy | 122 | 55 |
| 30. | Understanding the Ageing Customer and Designing Services for Ageing in Place | 79 | 52 |