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The Internet as a Technology Based Ecosystem A New Approach to the Analysis of Business, Markets and Industries

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Walton, Nigel (2017) The Internet as a Technology Based Ecosystem A New Approach to the Analysis of Business, Markets and Industries. Palgrave Macmillan, London. ISBN 1137600764 ISBN-13: 978-1137600769

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Official URL: http://www.palgrave.com/gb/book/9781137600769#abou...

Abstract

This book examines and critiques classical approaches to strategic analysis, whilst exploring alternative methods which utilise ecosystem and platform concepts, as well as chaos and complexity theories. The innovative study provides a critique of the neoclassical Newtonian school of strategy, and proves it to be largely inappropriate as a decision-making methodology in today’s internet-based market. By developing a new biological hydrothermal vent model in which analogical comparisons are made with the Information Communication Technology (ICT) sector, the chapters challenge existing paradigms of competitive advantage and analyse the extent to which the Internet can be considered to be an ecosystem in its own right. The Internet as a Technology-Based Eco-System offers a range of alternative models and analytical frameworks for the analysis of internet-based technology companies in the twenty-first century, creating a valuable tool for students and academics undertaking research in strategy, technology and electronic engineering.

Item Type:	Book
Additional Information:	A copy of this title is held at the Hive. Shelf mark: 658.4032 WAL. Staff and students at the University of Worcester can access the e-book version via the UW online library search. External users should check availability with their local library or Interlibrary Requests Service.
Uncontrolled Discrete Keywords:	business, management, software ecosystems, strategic planning, Internet, technology companies
Subjects:	T Technology > T Technology (General) Z Bibliography. Library Science. Information Resources > ZA Information resources
Divisions:	College of Business, Psychology and Sport > Worcester Business School
Related URLs:	http://www.springer.com/gb/book/97811376... http://www.palgrave.com/gb/book/97811376... https://www.amazon.co.uk/Internet-Techno... Publisher http://library.worc.ac.uk/resources/libr...
Depositing User:	Karol Kosinski
Date Deposited:	18 May 2017 12:36
Last Modified:	17 Jun 2020 17:17
URI:	https://eprints.worc.ac.uk/id/eprint/5509

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