Free for All Forever (2016)

As with everything contained within the wider ‘Revelations’ project, these two billboards can be considered as separate works, but within the wider framework of the project it makes sense to consider them together. The two versions of the same work were shown concurrently – not overlapping exactly, time-wise, but with a considerable overlap of a few weeks. In doing so, something of a transatlantic conversation was established between the two iterations in that moment. The ‘I-70 Sign Show’ is an existing programme of artists billboards exhibited along the I-70 in Missouri, USA. As such, they were a collaborative partner in the exhibition of this work. The other iteration, in Southampton, UK, was commissioned by the organisation UGO and programmed as a part of a temporary billboard project within the fringe events attached to the British Art Show 8.