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"Can the Research-Practice Gap Ever Really be Bridged? Applying the ‘Applied’ in Evidence-Based Organisational Practice"

Watts, Helen and Francis-Smythe, Jan (2007) "Can the Research-Practice Gap Ever Really be Bridged? Applying the ‘Applied’ in Evidence-Based Organisational Practice". In: PsyPAG Annual Conference 2007, 18th - 20th July 2007, London South bank University. (Unpublished)

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Abstract

Applied Occupational Psychology research provides a valuable evidence base which can potentially be used to inform and improve organisational practice. In reality, however, its actual usage in organisational practice is not a given. After a brief overview of the characteristics of applied research and the challenges faced when conducting it, the valuable role that applied research can have in interpreting organisational behaviour and developing interventions is emphasised. However, this is just the first hurdle for applied researchers, seeking to bridge their research-practice gap. Whilst researchers might succeed in applying their findings to the development of an intervention or practical recommendations, numerous challenges may be encountered during the actual application of these interventions/ recommendations into organisational practice. Subsequently, the gap between research and practice is at risk of remaining unbridged. Using my own PhD research as an exemplar ("Membership retention in the health and fitness industry: A predictive model"), these issues will be illustrated and discussed, including ways in which the gap between research and practice can be successfully bridged.

Item Type: Conference or Workshop Item (Paper)
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Abstract and powerpoint presentation

Uncontrolled Keywords: membership retention, fitness club attendance, service quality, research practitioner guide
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
B Philosophy. Psychology. Religion > BF Psychology
Divisions: Academic Departments > Worcester Business School
Related URLs:
Depositing User: Helen Watts
Date Deposited: 24 Jul 2009 11:26
Last Modified: 31 Mar 2010 05:01
URI: https://eprints.worc.ac.uk/id/eprint/570

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