Number of items: 5.
Article
Wiid, Ria
ORCID: https://orcid.org/0000-0002-8454-7833, Hurley, P., Mora-Avila, Paulo and Salmon, J.
(2019)
Organisation-led Engagement With Consumers in Hidden Social Spaces.
Journal of Digital and Social Media Marketing, 7 (1).
pp. 53-67.
ISSN Print: 2050-0076 Online:2050-0084
Wiid, Ria
ORCID: https://orcid.org/0000-0002-8454-7833 and Mora-Avila, Paulo
(2018)
Arts Marketing Framework: The Arts Organisation as a Hub for Participation.
Journal of Public Affairs, 18 (2).
e1657.
ISSN 1472-3891 Online: 1479-1854
Conference or Workshop Item
Emblen-Perry, Kay
ORCID: https://orcid.org/0000-0001-8841-650X, Cooper, Rachel and Mora-Avila, Paulo
(2022)
Embedding real world learning through inspirational guest speakers and the university as a live case study.
In: University of Worcester Learning and Teaching Conference 2022, 8-9th June 2022, University of Worcester.
(Unpublished)
Mora-Avila, Paulo and Ria, Wiid
ORCID: https://orcid.org/0000-0002-8454-7833
(2017)
Engaging Art Consumers in the Social Media Ecosystem.
In: 50th Academy of Marketing Annual Conference on Freedom Through Marketing, 3rd - 6th July 2017, Hull University Business School, UK.
(Unpublished)
Mora-Avila, Paulo
(2017)
Creative Audiences: Comparing the Effects of Traditional Advertising and User-generated Advertising on Consumer Brand Attitudes and Behaviour.
In: The 20th Academy of Marketing Science World Marketing Congress, 27th June - 1st July 2017, University of Canterbury, Christchurch, New Zealand.
(Unpublished)
This list was generated on Thu Aug 15 23:32:59 2024 UTC.