More Than a Wallet: Serving the Older Consumer

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Nicholls, Richard (2016) More Than a Wallet: Serving the Older Consumer. Consumer Commerce Newsletter.

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Output Type:
Article
Abstract:

Considers the values, behaviour and needs of older shoppers in terms of interactions with employees; interactions with other shoppers present in the retail environment; and physical aspects of the retail environment.

Additional Information:

The full-text can be accessed via the official URL.

Uncontrolled Discrete Keywords:
older consumers, retailing, interaction
Subjects:
H Social Sciences > HF Commerce
Legacy Divisions (Admin Only):
College of Business, Psychology and Sport > Worcester Business School
Academic Schools:
Worcester Business School
Related URLs:
Depositing User:
Richard Nicholls
Date Deposited:
13 Sep 2016 14:24
Last Modified:
30 Mar 2026 13:16
Deposited By:
Richard Nicholls
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