Market orientation and servitization in family-owned horticultural enterprises

Engelke, Christian, Bell, Robin ORCID logoORCID: https://orcid.org/0000-0002-7325-4277 and Haq, Muhibul ORCID logoORCID: https://orcid.org/0000-0002-6281-5999 (2026) Market orientation and servitization in family-owned horticultural enterprises. Canadian Journal of Administrative Sciences, 43 (1). pp. 1-15. ISSN 1936-4490

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