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Nichol, Lynn ORCID: https://orcid.org/0000-0001-9889-9912, Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764, Rose, Catharine ORCID: https://orcid.org/0000-0002-9786-1389 and Howdle, Jess ORCID: https://orcid.org/0009-0006-9402-7803 (2026) Challenging the status quo – taking a Critical Human Resource Development (CHRD) approach to enabling ground up change in the National Health Service in England. In: 26th Annual University Forum for Human Resource Development (UFHRD) International Conference, Wednesday 17 June to Friday 19 June 2026, The York Business School on behalf of York St John University. (Unpublished)

Menara, Barbara and Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2026) Moderating Effects of Organizational Factors on the Work Well-being–Mental Health Link: Evidence from the UK Labour Force. In: 26th Annual University Forum for Human Resource Development (UFHRD) International Conference, Wednesday 17 June to Friday 19 June 2026, The York Business School on behalf of York St John University. (Unpublished)

Murray, Pamela ORCID: https://orcid.org/0000-0001-8009-6900, Warren, Vessela ORCID: https://orcid.org/0000-0002-6016-1821 and Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2026) Discover Your Signature Strengths. In: Relationship Awareness & Strength Development Event, 5th May 2026, University of Worcester Business School. (Unpublished)

Rose, Catharine ORCID: https://orcid.org/0000-0002-9786-1389, Howdle, Jess ORCID: https://orcid.org/0009-0006-9402-7803, Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764, Rezaei, Sajad ORCID: https://orcid.org/0000-0001-7942-0611, Nichol, Lynn ORCID: https://orcid.org/0000-0001-9889-9912 and Bradley, Eleanor ORCID: https://orcid.org/0000-0001-5877-2298 (2025) Clinical Strategy Implementation Programme (CSIP) Phase 3: Facilitation and Evaluation. Project Report. University of Worcester.

Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764, Francis-Smythe, Jan and Bell, Robin ORCID: https://orcid.org/0000-0002-7325-4277 (2025) A stimulus-organism-response approach to predicting membership retention in fitness clubs. Journal of Retailing and Consumer Services, 88 (104461). pp. 1-11. ISSN Online ISSN: 1873-1384 Print ISSN: 0969-6989

Watts, Helen, Clews, Peter and Cater, Kaylyn (2024) Attendance and retention interventions in Worcester Business School. In: University of Worcester Learning and Teaching Conference, 17th (half day from 12:30pm) and 18th (full day) June 2024, University of Worcester, St John's Campus.

Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764, Taroun, Abdulmaten and Jones, Richard (2024) A Case Study of Big Data Analytics Capability and the Impact of Cognitive Bias in a Global Manufacturing Organisation. In: Artificial Intelligence of Things (AIoT) for Productivity and Organizational Transition. Advances in Computational Intelligence and Robotics (ACIR) . IGI, Hershey, Pennsylvania, pp. 1-25. ISBN 9798369309933 • EISBN13: 9798369309940

Bell, Robin ORCID: https://orcid.org/0000-0002-7325-4277, Peng, L., Huirong, Z., Bozward, David, Jing, F., Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 and Xiaoyu, M. (2019) Exploring Entrepreneurial Roles and Identity in the United Kingdom and China. International Journal of Entrepreneurship and Innovation, 20 (1). pp. 39-49. ISSN 1465-7503 Online: 2043-6882

Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2016) It’s Cheaper than Acquiring New Ones: Retaining Members to Your Service. Consumer Commerce Newsletter.

Nichol, Lynn ORCID: https://orcid.org/0000-0001-9889-9912, Palmer, Gerry and Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2016) Invaluable but Invisible: an Initial Investigation of Chinese Graduate Skill Development and Subsequent Skill Use. In: 17th International Conference on Human Resource Development, Research and Practice across Europe, 8th - 10th June 2016, Manchester. (Unpublished)

Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2015) Are we Doing Enough to Develop Career Competency? Talent Management: Network Knowledge. pp. 33-35.

Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2015) Predicting Customer Retention in Discrete and Continuous Services. In: Markt-und Absatzprognosen. FOM-Edition (FOM Hochschule für Oekonomie & Management) . Springer Fachmedien Wiesbaden, Wiesbaden, pp. 89-106. ISBN Print: 978-3-658-04491-6 Online: 978-3-658-04492-3

Smith, R., Bell, Robin ORCID: https://orcid.org/0000-0002-7325-4277 and Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764 (2014) Personality Trait Differences Between Traditional and Social Entrepreneurs. Social Enterprise Journal, 10 (3). pp. 200-221. ISSN 1750-8614

Watts, Helen ORCID: https://orcid.org/0000-0002-8286-8764, Francis-Smythe, Jan, Peters, D.M. ORCID: https://orcid.org/0000-0002-7873-7737 and Upton, Dominic (2010) Encouraging Employees Use of Fitness Clubs in Employee Wellness Programs. In: 2nd Biennial IWP Conference on Work, Well-Being and Performance, June 29th - July 1st 2010, Institute of Work Psychology, University of Sheffield. (Unpublished)

Watts, Helen, Francis-Smythe, Jan, Peters, D.M. ORCID: https://orcid.org/0000-0002-7873-7737 and Upton, Dominic (2009) How Managers Can Predict Customer Retention Rates Through Psychological Profiling. In: Research Focus One-Day Conference - Leadership and Management, 19th May 2009, University of Worcester. (Unpublished)

Watts, Helen and Francis-Smythe, Jan (2008) “Membership Retention in the Fitness Industry: A Qualitative Study and the Development of a Predictive Model". Selected Proceedings of the First International Conference on Social Sciences, 3. pp. 79-90.

Watts, Helen and Francis-Smythe, Jan (2008) Membership Retention in the Fitness Industry: The Development and Validation of a Predictive Model. In: BASES Annual Conference 2008 - The Performing Athlete, Tuesday 2nd September - Thursday 4th September 2008, Brunel University. (Unpublished)

Watts, Helen and Francis-Smythe, Jan (2008) To Go or Not to Go? Factors Affecting Fitness Club Attendance. In: Research Focus One Day Conference : Health and Well-Being, 27th February 2008, University of Worcester. (Unpublished)

Watts, Helen and Francis-Smythe, Jan (2008) "Organisational Development Within the Health and Fitness Sector: Measuring, Predicting and Improving membership Retention Rates". In: Postgraduate Occupational Psychology (POP) Conference 2008, 8th - 9th January 2008. (Unpublished)

Watts, Helen and Francis-Smythe, Jan (2007) "Can the Research-Practice Gap Ever Really be Bridged? Applying the ‘Applied’ in Evidence-Based Organisational Practice". In: PsyPAG Annual Conference 2007, 18th - 20th July 2007, London South bank University. (Unpublished)