Number of items: 1.
Article
Wang, Q., Dacko, S. and Gad Mohsen, Marwa
(2008)
Factors Influencing Consumers’ Evaluation and Adoption Intention of Really-New Products or Services: Prior Knowledge, Innovativeness and Timing of Product Evaluation.
Advances in Consumer Research, 35.
pp. 416-422.
ISSN 0098-9258
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