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Wiid, Ria 
ORCID: https://orcid.org/0000-0002-8454-7833, Grant, P.S., Mills, A.J. and Pitt, L.F.
(2016)
No Joke: Understanding Public Sentiment Toward Selling and Salespeople Through Cartoon Analysis.
Marketing Theory, 16 (2).
pp. 171-193.
ISSN Print 1470-5931 Online 1741-301X
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