The open access repository for research outputs of the University of Worcester
Ayertey, S., Olajumoke, Taiwo, Forbin, B., Panditharathna, R. and Appiah, K. (2025) Value of Customer Co-created Engagements in Service Failure and Recovery. In: Contemporary Marketing Solutions. Springer Nature Switzerland, Cham, pp. 285-302. ISBN 978-3-031-74657-4
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