Ria Wiid
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Name:
Ria Wiid
My Latest As Author
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Ohanians, D. and Wiid, Ria
ORCID: https://orcid.org/0000-0002-8454-7833
(2024)
Consumer Brand Engagement Through Chatbots.
In:
Digital Transformation for Fashion and Luxury Brands: Theory and Practice.
Palgrave Macmillan, Cham, Switzerland, pp. 47-66.
ISBN Hardcover: 978-3-031-35588-2 • Softcover: 978-3-031-35591-2 • eBook: 978-3-031-35589-9
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Baumgart, Annika, Bell, Robin ORCID: https://orcid.org/0000-0002-7325-4277 and Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833
(2024)
Internal Communication and Family Business: A perspective article.
Journal of Family Business Management.
ISSN 2043-6238
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Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833, Müllern, T. and Berndt, A.
(2022)
The Face of Nonbinary Beauty Communication on Instagram: A Content Analysis.
Journal of Current Issues and Research in Advertising.
ISSN Print: 1064-1734 Online: 2164-7313
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Azemi, Y., Ozuem, W., Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833 and Hobson, A.
(2022)
Luxury fashion brand customers’ perceptions of mobile marketing: Evidence of multiple communications and marketing channels.
Journal of Retailing and Consumer Services, 66.
p. 102944.
ISSN 0969-6989
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Rezaei, Sajad ORCID: https://orcid.org/0000-0001-7942-0611 and Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833
(2020)
Private label brands and promotional outcomes in online multichannel retailing environment: a post-pandemic era perspective.
In: Business, Law and Management at the Post-Pandemic Era: An International e-Conference, 11th July 2020, Taylor's University, Malaysia.
(Unpublished)
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Garfield, Joy, Warren, Vessela ORCID: https://orcid.org/0000-0002-6016-1821 and Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833
(2019)
The Role of Communities of Practice in Creative Projects.
In:
BAM2019 conference proceedings.
British Academy of Management, London.
ISBN 9780995641327 0995641323
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Garfield, Joy, Warren, Vessela ORCID: https://orcid.org/0000-0002-6016-1821 and Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833
(2019)
The Role of Communities of Practice in Creative Projects.
In: BAM2019 Annual Conference, 3rd - 5th September 2019, Aston University, Birmingham.
ISSN ISBN: 978-0-9956413-2-7
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Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833, Hurley, P., Mora-Avila, Paulo and Salmon, J.
(2019)
Organisation-led Engagement With Consumers in Hidden Social Spaces.
Journal of Digital and Social Media Marketing, 7 (1).
pp. 53-67.
ISSN Print: 2050-0076 Online:2050-0084
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Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833 and Mora-Avila, Paulo
(2018)
Arts Marketing Framework: The Arts Organisation as a Hub for Participation.
Journal of Public Affairs, 18 (2).
e1657.
ISSN 1472-3891 Online: 1479-1854
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Warren, Vessela ORCID: https://orcid.org/0000-0002-6016-1821 and Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833
(2018)
Evaluation of an Open Innovation Process Model for New Service Development.
In:
BAM2018 Conference Proceedings.
British Academy of Management, pp. 1-5.
ISBN 978-0-9956413-1-0
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Mora-Avila, Paulo and Ria, Wiid ORCID: https://orcid.org/0000-0002-8454-7833
(2017)
Engaging Art Consumers in the Social Media Ecosystem.
In: 50th Academy of Marketing Annual Conference on Freedom Through Marketing, 3rd - 6th July 2017, Hull University Business School, UK.
(Unpublished)
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Wiid, Ria ORCID: https://orcid.org/0000-0002-8454-7833, Grant, P.S., Mills, A.J. and Pitt, L.F.
(2016)
No Joke: Understanding Public Sentiment Toward Selling and Salespeople Through Cartoon Analysis.
Marketing Theory, 16 (2).
pp. 171-193.
ISSN Print 1470-5931 Online 1741-301X
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