University of Worcester Worcester Research and Publications

Journalism Skills and Work-Based Learning

Wolfe, Claire ORCID: (2014) Journalism Skills and Work-Based Learning. Journal of the Association for Journalism Education, 3 (2). ISSN 2050-3903

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This paper explores how higher education providers can support journalism students to secure work placements in the media sphere. It considers the increasing importance of preparing graduates for work, not only in journalism but also in related fields like marketing and PR, Social Media Management and Copywriting. The research provides an insight, from a student perspective, into what skills they found most helpful in securing placements, during the experiential learning and subsequently in seeking paid work. The research also assesses methods of alerting students to work opportunities. The survey was distributed to years 2 and 3 students and a sample of graduates at the University of Worcester. It concludes that the multi-skilled approach to journalism teaching is seen to be effective at securing placements and ultimately work by the students. One to-one support from tutors in seeking work is valued highly while the use of social media is increasing. Students make recommendations as to how staff can further assist them in their careers.

Item Type: Article
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Uncontrolled Discrete Keywords: journalism skills, experiential learning, social media, cross-transferable skills, employability
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: College of Arts, Humanities and Education > School of Arts
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Depositing User: Claire Wolfe
Date Deposited: 17 Mar 2019 08:28
Last Modified: 08 Oct 2020 08:04

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