James, David (2009) The Potential of the Global Cultural Industries. In: Creative Industries World Conference, 19-20 October 2009, Communication University of China, Beijing.
The_Potential_of_Cultural_Industries.pdf - Published Version
The intention of this paper is to evaluate the potential of the world media environment in which we operate. If we are to exploit this potential effectively, we need to consider, first, the problems that corporate control might present to cultural development and a global shared prosperity, secondly, how we might tap into the reserves of the immense investment in the cultural industries, thirdly, the importance of the individual in this corporate world as a generator of creative ideas and as a world communicator and, finally, the importance of higher education in shaping graduates who will contribute to this developmental process.
|Item Type:||Conference or Workshop Item (Paper)|
Keynote speech at the Creative Industries World Conference, hosted by Communication University of China in Beijing on 19-20 October 2009
|Uncontrolled Keywords:||global cultural industries, cultural development, corporate control, world media environment|
|Subjects:||N Fine Arts > NX Arts in general|
|Divisions:||Academic Departments > Institute of Humanities and Creative Arts|
|Depositing User:||Janet Davidson|
|Date Deposited:||16 Nov 2011 10:31|
|Last Modified:||17 Nov 2011 06:00|
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