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ABOUT THE COLLECTION:
WRaP is a collection of research papers and university publications. It presents the academic and creative work of the university. You are welcome to look for and obtain items of interest and make contact with the authors and creators.
Walton, Nigel and Buxton, Michael
The Internet as a Small Business E-Commerce Ecosystem.
E-Commerce Platform Acceptance: Suppliers, Retailers and Consumers.
Springer International Publishing, Zurich, Switerland, pp. 79-100.
ISBN Print: 978-3-319-06120-7 Online: 978-3-319-06121-4